About CopywritingSells.com

CopywritingSells.com provides practical and ready-to-use content for copywriters and business owners. This website is intended to provide you with everything you need – including tips, tricks, and tools – to improve your copy and, in turn, improve your sales.

About Chad Kettner

Age: 27
Status: Married on June 21, 2009, to my beautiful wife, Rachel.
Location: Kelowna, British Columbia, Canada
Occupation: Copywriter and Marketing Coordinator
Education: 4 Year Bachelor of Arts Degree in English with a minor in Philosophy
Hobbies: Basketball, Hockey, Golf, Tennis, Snowboarding, Rock Climbing, Writing, and Reading.

I am passionate about marketing, psychology, and writing – which led me to become a copywriter following my graduation from Canadian University College in 2007.

Since that time, I’ve dedicated myself to learning from the masters of copywriting, marketing, and psychology. I have spent a significant amount of time and money studying materials and techniques used by experts such as Clayton Makepeace, Sean D’Souza, Dan Kennedy, John Caples, Claude Hopkins, Bob Bly, John Carlton, Brian Clark, Michel Fortin, Michael Masterson, Dean Rieck, Joe Polish, Seth Godin, Jeff Walker, Robert Cialdini, Paco Underhill, Daniel Pink, Malcolm Gladwell, Daniel Kahneman, and many others.

But while I love copywriting, I absolutely hate what many have done with it!

You know what I mean… the long, cheesy headlines that look like they’ve been written by a con artist; the body copy that is filled with unbelievable stories of Ferrari’s, yachts, weigh-loss, and fame; the ‘limited time’ offers with the count-down timer, sales numbers slashed-out, and discount pop-ups; the sales pages with more flashing lights and glitz than Times Square; the testimonials with big promises, but no pictures or proof; the deceit; the lies; the trickery; the blasphemy; and the trash.

I can’t stand it one bit…

So I’m on a mission to teach business owners and copywriters how to do it right. How to build relationships through your words, how to earn trust through your copy, and how to improve your sales based on the real-world value you deliver.

I know you have something amazing to sell, and I know your prospects are dying to hear about it. But they need to hear the right way.

So stay tuned to CopywritingSells.com as I share my experience, expertise, and enthusiasm for better copywriting. And thanks for stopping by!

My Promise To You

I’m not writing this blog to make money or fool you into buying products you don’t need. I’m here to deliver straightforward, honest advice that will benefit you. That’s why I promise to NEVER use any hidden affiliate links of any kind, ever.

If I ever direct you to an article, squeeze page, or product page, it is because I believe you will benefit from going there – NOT because I will benefit from you going there. And if there is ever the chance that I will benefit from you going somewhere, I will state this explicitly.

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